Get the Google Play
developer newsletter
Updates, news, and opportunities for app and game developer businesses.
View the Newsletter archivePlay: April 2025
Unlock better app performance with new Play Console insights: get more actionable insights into your app's performance with the latest Play Console updates that help you proactively improve user experience.
Play: March 2025
Google Play now offers significant enhancements to widget discovery, creating a prime opportunity to overcome discoverability challenges and re-engage with your users on a deeper level.
Games: March 2025
Our pre-GDC news: Google Play Games on PC updates - Google Play is becoming the premier platform for PC game growth, empowering developers to reach new audiences.
Play: February 2025
Android 16 Beta 2 is here: pro camera features like hybrid auto-exposure and precise color adjustments, UltraHDR image updates, new AGSL effects, and more. Make sure to test against the latest behavior changes.